$ cat pricing.md
Three shapes of engagement, and what changes the number
I quote per engagement after reading the container, so what follows is the shape rather than the price. [CHECK — decide whether real figures go here or stay in the quote]
Read and report
Every tag, trigger and variable, with findings ranked by what they cost you.
request it →Fixed scope, fixed fee
A migration, a schema rebuild, a dashboard set. Written plan first, no hourly billing.
talk scope →On call, monthly
For teams shipping often enough that tracking breaks between releases.
ask about capacity →Container size and age
Eighty undocumented tags takes longer to read than twenty documented ones.
Whether a data layer exists
If it has to be specified and built with your devs, that is the bulk of the work.
Number of destinations
GA4 alone is one build. GA4, Ads, Meta, Amplitude and the warehouse is five contracts.
Who I need access from
Waiting on permissions across three teams is the most common source of drift.
The audit comes first either way
It is free, it is the same document I would charge for, and it tells us both whether there is a project here.